THE BLOG

We’ve all heard that we should warm-up before we engage in sport or activities, to prepare our body for movement and to perform at our best level, but are they really beneficial as we think? The answer is YES. Warm-ups form a part of strength and conditioning, and are an essential part to any physical…

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When you have a lack of access to areas where you can exercise safely, this is called a physical activity desert. Much like food deserts, where fresh produce is not readily available, comes deleterious effects on the health and wellbeing of the surrounding population. In this 20-minute conversation, Dr. Keith addresses the following topics: What…

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Modern fitness trackers, such as smartwatches and phone apps, can play a major role in our physical activity regimes – alerting us to get up and move when we have been stationary for a long period of time and increasing motivation levels when we act on our reminders. New research reveals that technology leads to…

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Record Keeping


There are many benefits to keeping good records. It can help you to: Keep track of your business’ health, so you’re able to make good business decisions. Meet your tax and superannuation obligations. Manage your cash flow. Demonstrate your financial position to banks or other lenders. In terms of Tax and Superannuation, all these records…

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Marketing is vital for any business, but especially for personal trainers—as they are the face of their business and need to promote themselves and their services to audiences. How they do this can affect the overall success of their business. Establishing a strong marketing strategy for your personal training business is therefore crucial for ongoing…

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Hi! Jono here! Co Founder and Director at Fitness Education Online! Now one of the biggest issues I see with Bootcamp Workouts is they repeat the same workout styes… They’ll overdo ‘circuits’, ‘amraps’, ‘tabata’s’ and ‘interval sessions’… Now these are all good workouts… And the Bootcamp Instructor will vary the ‘exercises’ in the workout and…

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Many struggled with the sudden and prolonged closures of gyms and recreation facilities due to the impacts of Covid-19 throughout 2020. Although Covid-19 is still present in Australia, gyms and fitness centres’ re-opening has come as a much-welcome return. With these re-openings comes a sense of normality for so many; however, a gradual return to…

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Many distance runners tend to neglect weights training and purely focus on aerobic and anaerobic activity. However, strength training can aid in running in enhancing performance. For a runner, when going to the gym, the focus should be on gaining strength and power rather than a metabolic or cardio session. Maximum strength has displayed significant…

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The ATO has developed a new online service for business which aim to easing the business interacting with the ATO. The online service for business offers features such as: Making a payment plan/li> Obtaining copies of income tax returns/li> Quickly navigating between your ABNs, you manage using Switch ABN/li> Viewing your communication history with the…

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Advertising for Business


Advertising is a marketing activity that can help reach out to potential customers and encourage them to buy your product or services. The purposes of advertising are as follows: Create awareness for your brand Communicate information Educate your audience Enhance sales Create demand There are many benefits of advertising, and a successful advertising campaign can…

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