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Is sitting the new smoking?


This was the hotly and hilariously debated topic by a collective of comedians, sports stars and experts at our ‘Workplace Movement Evolution’ forum held last Thursday in Melbourne. Carlton AFLW star Darcy Vescio expertly tore apart the opposition, although as a life-long Blues fan, I may be just a touch biased. Overall the event was…

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Is this question as strange as it sounds? What are the biggest barriers to your client’s results? As a trainer, it is important to not only consider properly structuring the work your clients do in the short time they are with you, but equally to encourage and support their behaviours for all the time when…

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The benefits of connection


It is surprising what an unexpected conversation can spark. Chatting casually with a sports psychologist at a breakfast recently reinforced something in which I am already a great believer; the potential of the collective being greater than that of an individual competing alone. In terms of our industry, the opportunity to build a like-minded collective…

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Here at PAA, we’ve made our opinion clear on the countless slim athletic bodies that are everywhere we look; social media, TV, magazine stands, billboards, sides of buses. These images, artistically shot with just the right filter and a head tilt at just the right angle, are not an accurate representation of the diverse body…

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The fitness industry is changing. Group exercise classes are becoming the norm and make great business sense. The sign of a dedicated, organised, attentive trainer is one who can run a group session and still pay close attention to clients’ form, exercise selection and the flow of the class. Our clients will always be different…

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Money making opportunities in any industry are not to be missed and fitness is no exception. While many trainers capitalise on versatile and creative business opportunities, too many don’t, and as a result, many have unnecessarily short-lived careers which isn’t good for them or the industry at large. It may sound like a broken record,…

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Our role as a fitness professional can be interpreted quite broadly; we know there are a lot of grey areas in our industry. Have you ever wondered what you’re actually ‘allowed’ or insured to do? How can you train clients? Can you train older adult? What about children? What type of training does your insurance…

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It’s easy to sign off on employment contracts and insurance policies without a second thought and assume you’re fairly treated and protected. How certain are you? I ask this as claims against PTs are on the rise as reported from insurance companies and in mainstream media, many in the hundreds of thousands of dollars. The…

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Everything you do and say draws a response from those around you. Even if somebody sees you from afar they make assumptions, and continue to build a perception of you, that they will often share. As word of mouth is the most effective means of advertising your fitness business, this becomes a big deal. People…

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“I wanted a career change so I decided to get into my passion, fitness. The course I chose because I saw it advertised everywhere wasn’t great from day one and the teachers didn’t really seem to know their stuff. Then to make matters worse the institute closed down before I got my qualifications.” “I started…

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